Elizabeth Houston has spent over 17 years creating marketing communication strategies in the high-tech industry. Working for companies such as Cisco, PeopleSoft, EDS, and others, she’s created integrated communication and social media best practices for internal and external teams.
In her most recent role, Elizabeth created and delivered internal and external social media best practices training as well as mentored to Cisco executives, employees, customers, and partners. The Cisco Social Media Training Program won 3 prestigious industry awards from B2B Magazine, BMA and Digiday. Previously, she created strategies for the Cisco Global Events organization, including building the company’s first social mobile activity app, winning another industry award.
Currently, Elizabeth is the Director of North America Enterprise Community at HootSuite, focusing on the customer journey and engagement.